APPLE OR STEVE JOBS??

My craziness over acquiring APPLE products knows no bounds after the launch of the new iPhone 5S.

The phone is extremely sexy, fast and has excellent features. The products are near to perfect with the design portraying the artistic and highly creative work done by the best CEO in the world, Mr. STEVE JOBS.

But when I ponder over my love for the products by APPLE, I can not help but imagine Mr. JOBS giving his presentation in a black turtleneck, a blue jeans and a frameless specs speaking with all the charisma at the launch of the first iPhone. And that makes me wonder, Had it not been Steve Jobs presenting the product in such a charismatic way which would arouse instant interest in the public, would the iPhone with a price in premium range be successful as it is now??
Do the people go for the brand because it makes the best phone ever or is it because of Steve Jobs who made the product appeal to our heart and had our sentiments attached to the company.

And the obvious answer I reach out to, is that the success of APPLE is a combination of both. Firstly, the product which has been designed to such a perfection that it is always difficult for the company to further improve on it. And secondly, the very crucial part of the selling process called 'MARKETING' where there is no competition to the mighty Steve Jobs.

The fact that people wait all the year long for the one APPLE product to be launched and que up days before the Apple store, to get their hands on the newly launched product is because they are emotionally attached to the product, the perfection of the product and the creator of it all, Mr. Steve Jobs.

Steve Jobs has created an all new era in the field of technology for the generations to come. On this auspicious occasion of the launch of two of the new products, iPhone 5S and iPhone 5C, we don't miss PEEFECTION. We miss the PERFECTIONIST.

Though he may have left us, he is still alive in out hearts.
The GREATEST ENTREPRENEUR of the MILLENIUM has left us a message to take home
"STAY HUNGRY, STAY FOOLISH!!"